Hiring teams are sorting through more applications than ever, which means the basics like clear outcomes, ownership, and real signs of growth are important, but so is authenticity. With AI making it easier to generate polished but generic materials, candidates stand out when their resume feels specific and human, and when a cover letter adds genuine context.
Jenn Harrold, Senior Vice President of Human Resources at NewDay USA, discussed how differentiation still matters even in structured hiring environments, sharing that when a resume looks the same as everyone else’s, it signals the candidate may approach work the same way - and that being intentional about how you present impact and voice can make a meaningful difference.

